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Some Things in Life ARE Free

George Foster - May 3rd, 2007
Some Things in Life are Free
ARF-ARF. Man’s best friend has arrived - expressdog.com, that is. You might want to run to your computer and check it out.
The rumors of free classifieds coming to Northern Michigan have been realized. expressdog.com is a new online site that specializes in free want ads and more. Beginning now, anyone who has a computer can go online and place free classifieds or find an ad for anything you might want to sell, buy, or exchange in Northern Michigan.
Across the nation, many newsweeklies similar to Northern Express Weekly have begun offering free online ads. Craig’s List and other free online classifieds systems have been taking the larger metro areas by storm. Craig’s List is used in 35 countries and rated one of the top ten most popular web sites in the world.
According to the Michigan Press Association, classified advertising is a $16 billion business and typically amounts to one third of daily newspaper revenues. With the dailies already on the decline nationwide, freebie ads represent a dagger to the heart of the traditional print publication.
Northern Express saw this trend years ago and have been planning to revamp our want ads for some time. We are finally ready to enter the brave new world of free online classifieds. Do you have a service to sell, apartment to rent or looking to buy a boat? Log-on to expressdog.com. Hoping to post a community event? No problem. We hope to be your one-stop advertising source for finding a job, car, and home.
For those loyal Northern Express classifieds advertisers, you can still call in or drop by with your paid print ads. We must be crazy because Northern Express has not increased the cost of our basic want ad in 15 years. To prove we are certifiable here at the Express, though, anyone can now place an ad online absolutely FREE. Our usual low prices will only kick-in if you request upgrades to the standard online ad or if you want your online ad to be also printed in the Northern Express classifieds section.
For a limited period of time, there will be no charge to keep your online-only ad posted on expressdog.com for four weeks. A few questions will be asked the first time you place an ad online. From that time forward, your experience on expressdog.com should be hassle-free. Security is critical for this type of operation, so email addresses and other personal information will never be shared unless you choose to include it in your
ad content.
Why such a generous offer? We at the Express don’t expect to profit from the expressdog.com, at least not in the foreseeable future. We sincerely hope to provide a needed service in Northern Michigan and seek to be part of a vibrant, online community.
Truthfully, there are others in this area who offer some form of free classified ads. At expressdog.com, similar to Northern Express, we hope to be freer, more irreverent and a lot more fun.
Won’t you give us a try?



 
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