Letters

Letters 02-08-2016

Less Ageism, Please The January 4 issue of this publication proved to me that there are some sensible voices of reason in our community regarding all things “inter-generational.” I offer a word of thanks to Elizabeth Myers. I too have worked hard for what I’ve earned throughout my years in the various positions I’ve held. While I too cannot speak for each millennial, brash generalizations about a lack of work ethic don’t sit well with me...Joe Connolly, Traverse City

Now That’s an Escalation I just read the letter from Greg and his defense of the AR15. The letter started with great information but then out of nowhere his opinion went off the rails. “The government wants total gun control and then confiscation; then the elimination of all Constitutional rights.” Wait... what?! To quote the great Ron Burgundy, “Well, that escalated quickly!”

Healthy Eating and Exercise for Children Healthy foods and exercise are important for children of all ages. It is important for children because it empowers them to do their best at school and be able to do their homework and study...

Mascots and Harsh Native American Truths The letter from the Choctaw lady deserves an answer. I have had a gutful of the whining about the fate of the American Indian. The American Indians were the losers in an imperial expansion; as such, they have, overall, fared much better than a lot of such losers throughout history. Everything the lady complains about in the way of what was done by the nasty, evil Whites was being done by Indians to other Indians long before Europeans arrived...

Snyder Must Go I believe it’s time. It’s time for Governor Snyder to go. The FBI, U.S. Postal Inspection Service and the EPA Criminal Investigation Division are now investigating the Flint water crisis that poisoned thousands of people. Governor Snyder signed the legislation that established the Emergency Manager law. Since its inception it has proven to be a dismal failure...

Erosion of Public Trust Let’s look at how we’ve been experiencing global warming. Between 1979 and 2013, increases in temperature and wind speeds along with more rain-free days have combined to stretch fire seasons worldwide by 20 percent. In the U.S., the fire seasons are 78 days longer than in the 1970s...

Home · Articles · News · Features · ‘Crazy-Good’ Festival
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‘Crazy-Good’ Festival

Kristi Kates - July 28th, 2014  

AT SHORT’S BREWERY

Short’s Brewery is upping the ante on their annual Elk Rapids fest.

Beyond the popular brewery tours and special beers on tap, Short’s has snagged the indie band Deer Tick to headline their one-day party in the parking lot.

With top-notch music, great food, and of course, Short’s own specialty brews, this fest is one that people will wish were longer – not shorter.

TOUR TIME

Started in 2010, after Short’s started production in Elk Rapids, the initial idea behind Short’s Fest was to throw a party during Elk Rapids’ Harbor Days celebration that would allow the public to enjoy food, brew, and music, and also let them visit Short’s usually closed-to-the-public production facility, where Short’s conjures up their extensive, unique, and “fearless” lineup of craft beers.

“We get tons of requests for tours, which we normally don’t offer, so it made sense to create Short’s Fest to give the public that opportunity,” said Bridgett Beckwith, Short’s director of marketing.

HUGE FANS

Beckwith said Short’s wanted to book a band with “coolness and awesomeocity,” a band that was gaining some national accolades but that wasn’t out of their reach.

Deer Tick, the Rhode Island-based band whose latest album, 2013’s “Negativity,” is generating plenty of buzz, has made two appearances on David Letterman’s show, and is slated to play at several national festivals.

“Deer Tick was on our radar because a few of our brewers are huge fans,” Beckwith said “Sometimes things just fall into place. I saw them in Chicago, and I’m really stoked to see how their vibe affects the festival.”

BREWS AND DOGS

In addition to the music, which will also include an opening set from zany dance groove Michigan band Joe Hertler & The Rainbow Seekers, there will be plenty of Short’s famed brews, which will be complemented gastronomically by Short’s own hot dog cart and Terry’s Pretzel Cart, plus fare from the Riverwalk Grill.

“Along with sodas and other refreshments, we will of course have beer,” Beckwith said. “There will be two locations pouring the same lineup of 20 beers, including some ‘special appearance’ brews.”

A couple of Beckwith’s picks that will be available at Short’s Fest are India Spruce Pilsner and Bourbon Barrel Soaked Sustenance Black Beer, which is aged in bourbon barrels.

“It’s a pretty great list,” said Beckwith, who helped harvest the local spruce tips for the pilsner.

CRAZY GOOD

For anyone older than 21, this is an inexpensive and fun way to hear some new music and get introduced to the folks at Short’s and their products.

But the fest is also valuable in another way, Beckwith said, because it allows Short’s to give back.

“We plan to continue to show the village of Elk Rapids that we’re a company that cares about our community, the arts, and its future success,” she said. “Plus the music is going to be crazy-good.”

The 2014 Short’s Fest will take place on August 2 from 4pm-10 pm at the Short’s Brewing Co. production facility, 211 Industrial Park Dr., Elk Rapids. Tickets to Short’s Fest are $8 and include access to the event and live music. They can be purchased online at shortsbrewing.com as well as at the door the day of the event. Refreshments purchased separately.

 
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